Men sitting at a presconstruction services meeting

What Are Preconstruction Services?

What makes a construction project successful? Long before a construction project begins, there are a number of activities that need to be executed to help keep costs down and prevent problems. Here's everything you need to know about preconstruction & preconstruction services offered by design to development companies.

So you have the opportunity to be involved in new construction, that's great! Just make sure you follow the 5 important practices for entrepreneurial construction. You need to take action, exercise caution, be resourceful, watch cash flow, and welcome change. 

You can do all of these by enlisting the help of preconstruction services. These services help you analyze and prepare for your new project. 

That way you know what you are getting into from the start. You can also use these 5 skills by hiring preconstruction marketing, this will get you started on the sales portion of the project before construction is complete.  

What Are Preconstruction Services?

This the planning stage of the construction process. This is where your team will identify any potential issues and their cost impact on the impending project. 

The project cost, timeline, and scope of the project need analysis early on. This will ensure you have a realistic budget and timeline in place. 

During this phase, you may find out that your project isn't even viable. Which could save you tens of thousands of dollars. 

What Does the Process Involve?

The first thing you will do is meet with your team to discuss your goals for the project. This is where you pose any questions or concerns you have about the project. 

The Outcome 

You should expect to have an accurate scope and budget at the end of the process. This will include a risk analysis, project timeline, engineering documents, equipment and supply lists, and a site plan and elevations. 

The Benefit to You 

As the client, you now have all of the deliverables you need to make an informed decision about whether to move forward with the project. You also have the ability to go into the project with a full understanding of the different risks associated. 

These risks may not deter you from the project, but you could reduce their impact by preparing for them. You may also realize areas of potential cost savings that you previously were not aware of. 

Costs Associated 

You may be hesitant to spend money on pre-construction services. Why invest money in a project you may not even end up doing? 

This is the wrong way to think. These services only cost 1-3% of the final cost of the project. This is significantly less than the amount of money you'll spend getting halfway into the project only to then realize that it isn't viable to complete it. 

Time it Takes 

We understand you're excited to get started on this new project. However, it is well worth the 2- 12 week wait to get this process done. This is nothing compared to the benefit you'll receive and the overall time of the completion of the project. 

Pre-Construction Marketing 

In today's competitive world there is a new sector of pre-construction service emerging. It comes in the form of innovative and creative marketing services

You see, gone are the days of showing potential buyers a drawing and hoping they can imagine what it looks like. Gone are the days of showing potential tenants a few elevations of a future shopping center and hoping they "get it". 

3D Renderings and Animations 

With the help of your CAD or PDF drawings, your future project can get turned into a 3D virtual rendering. Make it animated and people can "walk" through the project as if it were already completed. 

Rendered Floor Plans and Virtual Staging 

Both of these are going to give you an accurate visual representation of what your completed building will look like. This is perfect for giving people a visual of what the floor plan will look like. 

It will also help them see what the spaces will look like once completed and outfitted with furniture. This is the toughest part for most potential buyers, as they struggle to mentally visualize a space fully furnished. 

Drone Photography 

So you are building a shopping center, but all you've done so far is clear the land. You cannot give people an accurate visual standing on the edge and taking a picture. There is nothing compelling or exciting about that image. 

Instead, use a drone to get a bird's eye view of the expanse of cleared land. This creates a strong visual impact of just how large your project is. For an even more compelling image, overlay your site plan on top of the cleared land image. 

This will give people a clear representation of your future project at completion. 

Website Design

Finally, the most important thing you need in your preconstruction marketing service is a place for all of these visuals to live. Having a professional website to direct future buyers to will make you look organized, reliable, and professional. 

People judge businesses on their web presence these days. So having a website for them to go to will make you and your project stand out. 

It doesn't have to be super complicated and fancy. It just needs to help create a cohesive marketing strategy. 

Have You Prepared for Preconstruction Service?

If you are planning on spending a couple million dollars on your next construction project, you need to enlist the assistance of pre-construction services first. This will give you a clear understanding of what the project entails in terms of costs, engineering, and time. 

Once you decide the project is viable, you then need to enlist the services of a pre-construction marketing team. These preconstruction services will bring your project to life which will in term create a buzz and desirability about the project. 

This will make selling the project infinitely easier. You will no longer depend on the mental imagery of potential buyers, you can virtually show it to them. 

Let's work together to make sure your next project starts off right. 

About The Author

Hi, we're the Designblendz team! We blend overlapping design disciplines to raise the standard to design, visualize, and build virtual and physical environments.