Looking to purchase an empty lot or old home you think has promise? Learn how a real estate feasibility study can help you make the best decision.

According to statistics by the United States Census Bureau, 701,000 new houses went on sale by October 2019 alone. That’s not counting other real estate transactions that happened over the same period.

Such results are attracting people to put more money into the market. As part of making a deal successful, these investors rely on a real estate feasibility study to evaluate a potential project.

Here a quick primer to familiarize you with what a feasibility study is and how it's crucial for your real estate vision.

What Is a Real Estate Feasibility Study?

A feasibility study in real estate is the analysis you conduct before undertaking development to find out if it is viable. When you are doing a feasibility study, you look at the proposed location for the development and the conditions impacting the project.

Additionally, you also need to study the environment of the given location for the development to identify both internal and external factors bearing down on the project.

When conducting your feasibility study, you aim to identify all the aspects of the project that need to come together if you are to succeed. If you fail to recognize any necessary element, you risk making incorrect predictions that can take your project down.

A feasibility study’s scope will vary in line with the scale of the real estate project.

The Importance of a Feasibility Study in Real Estate

Conducting a thorough feasibility study in real estate can take you some time and likely cost you more money. However, the certainty that comes from knowing that your real estate project is not a shot in the dark gives you priceless peace of mind.

Some other reasons for your conducting a feasibility study include:

1. Test Your Concept

When you are executing a real estate project, cost overruns can mean life or death for your vision. Therefore, it is critical that before you even sign off one check for the project to understand what costs you might incur.

Since uncovering every aspect of a project is part of the DNA of a feasibility study, you can have complete visibility on your costs. Once you have all the expenses at hand, you will then be able to tell, through the study, what overruns to expect and how to plan for them.

The more mistakes in costing that your feasibility study can uncover, the better. You would rather make these mistakes on paper than in the middle of a running project.

2. Foster Confidence in the Project

At the end of the day, your ultimate source of confidence for your project has to be its projected success. Depending on the result of your feasibility study, you can develop (and deepen) a level of trust in your project.

That comes especially handy if you are undertaking such a development for the first time. Aside from just giving you confidence concerning the project, it can signal to other stakeholders that you may have a viable plan.

3. Supply Chain Management

If you run a business with prior projects on course, then it’s empirical that you carry out a feasibility study. Although that real estate project you are passionate about might be viable on paper, it still requires support from your supply chain.

A feasibility study helps you determine if your overall business can take the strain of executing the new project successfully.

For example, launching a new development means you will need to call on your existing marketing team (both digital and offline) for the necessary planning and execution.

If this team is operating at capacity handling other projects across your business, a feasibility study will highlight this gap. As a result, you will need to decide on whether to bring in other contractors, hire new permanent team members, or out the proposed project on hold.

4. Assess Your Financing

For real estate projects, the finance question is a ‘go/no go’ factor when commissioning projects. One question you must settle before launching a project is how much financing you need for it.

Running a feasibility study can help you figure out if you are adequately capitalized for the project. If you are consulting bankers or other investors, you can’t speak to capitalization without having done a thorough feasibility test.

But capitalization isn’t the only finance-related issue such a study helps you figure out.

Cash flow considerations are another critical reason real estate projects tend to fail. Therefore, you need to run a feasibility study to ensure that not only do you have enough money to start the project, but you will have adequate financial flows to support it.

Components of a Feasibility Study

Every feasibility study will differ in its exact details. However, certain aspects run through all studies.

1. Technical Feasibility

The technical aspect of a feasibility study focuses on investigating if you have the technical capacity to pull the project off. It covers the technical team and other technical resources necessary for success.

2. Legal Feasibility

You need to find out if your project will contravene any laws and regulations. For example, you have to assess whether you can adhere to zoning laws if you want to put up a building.

3. Operational Feasibility

Does your project have the necessary operational infrastructure in place to deliver successfully? Furthermore, how will this project enhance the company's overall operations?

These are the kinds of questions a feasibility study can help you answer.

4. Scheduling Feasibility

A critical element of your project is the time it will take. Financially speaking, knowing your timelines helps you figure out how well capitalized you are for the project.

In addition, when you know what time frame you have to get the project done, you can better determine what buffers to put in place.

A feasibility study helps you arrive at a realistic schedule for getting the project done. That then enables you to track the necessary metrics as the development goes on.


Our in house application, Zonr, helps any real estate professional or developer to determine the feasibility of a project "by-right." By simply plugging in a project address, Zonr will calculate the maximum unit count, number of floors, average unit size, and building area for you. 

Visit http://zonr.io/ or download the app to try it out!

Reduce the Risk of Your Real Estate Project

The real estate market is witnessing more robust activity since the 2008 financial crisis.

With demand evening out, investors are flocking to the sector to make fruitful deals. Part of ensuring your project has better odds of success is running a real estate feasibility study. Understand what makes an excellent study and the mistakes to avoid, for you to make the right forecasts.

Designblendz is a collection of experts with the experience and passion for streamlining real estate processes. Talk to us today for an efficient route from design to development that can bring your vision to life.


About The Author

Hi, we're the Designblendz team! We blend overlapping design disciplines to raise the standard to design, visualize, and build virtual and physical environments.