3D has taken over the architectural industry. Here are Reasons Why Creating 3D Renderings Will help in Pre-Selling Your New project.

The global visualization and 3D rendering software market is estimated to reach $2,904 million by 2023. The emergence of new technologies is making 3D animation rendering more popular than ever!

In fact, construction companies, real estate agencies, and interior designers are seeing the benefits of 3D graphics, too.

Not sure 3D renderings can help pre-sell your new project? Keep reading to discover the six benefits of using 3D animation renderings. Once you start, you'll see the difference it makes in helping your construction business compete with the rest. 

1. Attract and Impress Clients

Your 3D renderings will help you stand out from the 2D blueprints your competitors are using.

With a flat, 2D image, your clients won't see the depth you're trying to communicate in your designs. A 3D rendering, on the other hand, communicates dimensions, making it easier for you to relay your intentions for the project.

With a 3D animation rendering, you can present your construction project as it would appear in real life. Your clients will feel more attracted to these 3D renderings than old, flat blueprints. Instead, they can look at the rendering as if it's the real thing. 

If your competitors are still using rough sketches or flat blueprints, this is a chance for you to wow your clients. Chances are, your clients are expecting blueprints. By using a 3D rendering model instead, you can impress them and exceed their initial expectations. 

By impressing your clients from the get-go, you're more likely to get their approval for a project.

It's not enough to satisfy their needs with an ordinary blueprint. Instead, show your clients why they should choose you instead of your competitors. In time, you'll have to compete with this growing trend, anyway.

Using 3D renderings now will help you get ahead of the curve.

In time, your clients will start to expect more than ordinary blueprints, anyway. New advancements in technology are leading clients to expect innovation. By using 3D renderings, you can achieve a new level of professionalism and artistry that will impress even picky clients with the highest of expectations. 

2. Improve Your Presentations

When you present clients with a 3D image, you're only showing them theoretical designs and measurements. It's sometimes difficult for clients to picture those measurements coming to life in the real world. As a result, they might fail to picture your project the same way you do. 

When your clients fail to see the bigger picture, they're less likely to approve your project.

Using 3D animation rendering can help you pre-sell your new project with ease.

3D renderings make it easier for you to present your ideas to the client. They'll see the bigger picture along with the intricacies of your complex designs. 

Your 3D renderings will also make it easier for you to communicate your ideas.

Customer experience is paramount when you're trying to pre-sell a new project. In order to provide a positive customer experience, you need to create a pleasurable, frictionless customer journey. If you fail to communicate your ideas properly, it could affect the customer experience. 

Improving customer experience involves removing communication boundaries between you and the client. By using 3D renderings, it's easier than ever to voice your visions and ideas. Using a rough sketch, on the other hand, can make that challenging.

Stop wasting time trying to tell clients what you're envisioning. Instead, using a rendering model to show them your idea. 3D renderings offer a beautiful, easy to understand medium for your work. 

3. Catch Problems Immediately

Even small problems can have a big impact on your designs. Those problems can become costly, especially if you don't catch them early on. 

By creating a 3D rendering, you can catch problems early, before construction begins. 

It's easier to catch an issue with structural integrity or stability looking at a 3D model. With a 2D rendering, you can't always tell if there's space lacking or if the design is unappealing to your target audience.

Catching these problems before construction starts will save you time and money. It will also ensure you catch these problems before your clients do. That way, you won't turn them off to a project before you even get started. 

4. Edits Done with Ease

It takes a lot of time and effort to present and pre-sell your idea. Once you've presented your concept, your client might ask for design changes. Editing a 2D blueprint, however, can take a lot of time and effort.

You'll end up wasting resources trying to quickly resketch the blueprint.

3D animation renderings will save you time and effort. You can make quick changes in real-time, making it easier for clients to see the end result they have in mind. 

5. It's Cost-Effective

Making edits (or failing to make those edits in time) can cost you a lot of money. You'll have to pay for adjustments, times, and the labor involved. Making those changes to a 2D blueprint can get costly.

A 3D rendering, however, will make the process easy and affordable. You can make changes with a few tips, helping you save time and costs. Then, you can use that money to focus on other aspects of your project. 

6. Remain Relevant

38% of people will stop engaging with a website if it isn't appealing. That goes for your marketing materials, too.

If you want to remain competitive in your industry, you also have to remain competitive. 3D animation renderings can enhance your marketing, helping you attract new clients and pre-sell more projects.

Imagine trying to market your projects using a flat, 2D blueprint. That's unlikely to engage or excite your target audience. 3D renderings, on the other hand, are eye-catching and engaging.

They can also help you improve your online presence and attract more prospects to your website. 

Meanwhile, you can also build an impressive portfolio that will help you stand out from your competitors. 

Build Your Way Up: 6 Ways 3D Rendering Will Pre-Sell Your Project

Ready to start building your construction business? By using a 3D rendering, you can stand out from the crowd and pre-sell your project with ease.

Don't wait to get started! Get in touch with our team today!


About The Author

Hi, we're the Designblendz team! We blend overlapping design disciplines to raise the standard to design, visualize, and build virtual and physical environments.