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Service Terms

3D Visualization Assets:

Project Kickoff Meeting: Designblendz and Client will have a project kickoff meeting to coordinate materials and details pertaining to the project. The meeting can be held in our office or virtually via GoTo Meeting. It is required that Designblendz and Client hold this meeting to ensure both parties are aware of all necessary information prior to beginning production.

Our Rendering Process: Designblendz will provide updated views to the client during the project for coordination. Each checkpoint will display different information and require approval by the Client in order to proceed to the next phase.

  • Phase 1: Environment Building and Camera Selections - This stage involves rendering clay preview scenes of the Built Environment for client approval. A Phase One scene should include multiple camera options and preliminary lighting. This stage is complete when client approves camera angles and verifies accuracy of Built Environment. After approval, hourly fees will be assessed for changes made to camera angles and Built Environment.

P1 

  • Phase 2: Asset & Material Coordination - This stage involves rendering materialized scenes for client approval. A Phase Two scene should include all specified Models and Materials and refined lighting. This stage is complete when client verifies the accuracy and application of all specified Models and Materials. After approval, hourly fees will be assessed for changes made to any specified Models and Materials.

P2

  • Phase 3: Final Staging and Production - This stage involves rendering staged scenes for client approval. A Phase Three scene should include any subjective staging elements including any furniture, decoration and entourage. This stage is complete when client approves the final composition of all rendered elements. After approval, hourly fees will be assessed for changes made to any rendered elements.

P3

  • Post-Processing - This stage involves final post production of renderings for client approval. Post-processing typically includes adding skies, backgrounds, and additional 2D entourage elements as well as adjustments to color, contrast, etc. Rendering is considered complete upon client approval.

Post

Rendered Floor Plans: Designblendz will create a still, computer rendered floor plan that represents the provided drawings and design information provided from the Client. Client will select materials from the Designblendz Interior Design Catalog. Client may also upgrade their plans with their own custom material and specification packet. General staging of furniture is included. Scene specific entourage to be additional costs and must be approved by Designblendz ahead of the Project Kickoff Meeting. We offer 2D and 3D floor plans (examples below)

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Interior Rendering: Designblendz will create a still, photorealistic image that represents the provided drawings and design information provided from the Client. Client will select materials from the Designblendz Material Library. Client may also provide their own custom materials during the Project Kickoff Meeting. Client can also select upgrades to their image such as: custom furniture, people, and scene specific entourage.

DB-rendering-interior-residential-living-room-2018-02-philadelphia

Exterior Rendering: Designblendz will create a still, photorealistic image that represents the provided drawings and design information provided from the Client. Client may also provide their own custom materials during the Project Kickoff Meeting. Client can also select upgrades to their image such as: landscaping and context, people, and scene specific entourage.

DB-rendering-interior-residential-pool-patio-2018

Additional Renderings - Alternate Design Option: Designblendz is able to generate alternate versions of a rendering displaying different design options. The rendering perspective does not change between views. The alternate design options are limited to: flooring, paint color, cabinet finish/design, door and window design, furniture, staging, and design layout. If you are unsure if we can display your alternate design option, it is imperative to discuss these views ahead of the Project Kickoff Meeting.

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Virtual Tour Animation: Designblendz will create a marketing video tour that guides prospective homebuyers through the entire story of the project. The purpose of the virtual tour is to showcase all the information and fine details of the project while immersing a prospective buyer. The tour travels on a path set forth during the project kickoff meeting between Designblendz and Client. All materials in the model are specified by the Client or deferred to Designblendz general material palettes. Staging and entourage within the model to be laid out in collaboration between Client and Designblendz. Client may select specific staging items from our Interior Design Catalog.

  • Project Kickoff: Storyboard the video and highlight path of what spaces to be animated
  • Phase 1: Designblendz provides vignette still images of each modeled space to coordinate design and materiality. Client to select entourage and staging for each space.
  • Phase 2: Designblendz creates animation clips for review of staging, lighting, cameras, and music. Client to provide feedback on all. 

 

  • Phase 3: Designblendz provides revised tour with client-approved music and other revisions from Phase 2. An additional 3 hours of production time for revisions are reserved after Phase 3 has been submitted.

 

 

The final output will be a tour visible by multiple video platforms such as Youtube, Vimeo, and Facebook Video. Also able to be embedded in any current webpage.

Aerial Site Plan: Designblendz will create an aerial rendering for the Client. Client will provide Designblendz with all programmatic information and details. Once approved by the Client, Designblendz will continue to provide a 3D modeled aerial rendering showcasing landscape, conceptual white massing buildings or drone-captured aerial photography. This masterplan is meant to be used for visual marketing purposes only. Combining the 150' or 300' aerial captured imagery with the rendered project site.

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Conceptual Masterplan: Designblendz will create a conceptual masterplan and aerial rendering for the Client. Client will provide Designblendz with all programmatic information and details. Designblendz will generate a hand-drawn sketch / bubble diagram for locations and layout of the site. Once approved by the Client, Designblendz will continue to provide a 3D modeled aerial rendering showcasing landscape, conceptual white massing buildings, and clusters of people within the site. This masterplan is meant to be used for visual or fundraising purposes only. It is not intended for construction or civil engineering design.  

Customization: Designblendz is able to create any custom material finishes or 3D models set forth by the Client. If Client chooses to customize materials to a view, it must be presented at the Project Kickoff Meeting. Otherwise they will select from the DB materials and staging guidebook (attached here).Opportunities to customize material and models include:

  • Flooring Finishes
  • Wall Finishes
  • Furniture Finishes
  • Furniture Staging
  • Lighting
  • Architectural elements

Marketing and Branding:

Marketing Brochure: Designblendz will create a digital marketing brochure / booklet to display the information and documentation for the project. Brochure to include but not limited to: neighborhood information, renderings, options and upgrades matrix with renderings, contact information, and any other company highlights that the Client wishes to include. Client will receive the following: PDF of final document for web upload based on the development's branding strategy. There will be 2 checkpoint calls for this document to ensure that the layout and graphic language is in line with the Client's vision. Checkpoint calls will be scheduled during the project kickoff meeting.

Website: Designblendz will create a cohesive web platform for the Client's marketing needs. The Wordpress-built website will be based on client approved design framework. Custom domains and hosting for (1) year are included, as well as mobile compatibility. Client can also select upgrades such as monthly maintenance plans, SEO / social media integration, and additional pages.

Construction Sign Design: Designblendz will create a digital marketing sign to be displayed on site during the construction process of the project. Sizing and orientation of sign design is up to Client. Designblendz will provide working files for printing.  Designblendz is not responsible for the construction or printing quality of the sign. Client will receive the following: PDF of final design for print, the working Photoshop and Illustrator files for printing. There will be 1 checkpoint call for this to ensure that the layout and graphic language is in line with the Client's vision. Checkpoint calls will be schedule during the project kickoff meeting.

 

Visualization Contract Terms

Reimbursable: There are no reimbursable fees for this project.

Client’s Obligation: The client shall ensure that Designblendz has access to the appropriate files for documentation.The client will also inform Designblendz any changes that arise in the documentation provided as soon as possible.

Rendering Resolutions: Images are rendered at Full HD 1080p resolution. Clients are welcome to request additional versions of the rendering in 4K and above resolution for larger printing. These renders require our team to go back and re-render the scene in a 4x long process. Client will reconcile additional fees for rending resolutions at the 3D Rendering Hourly Rate ($100/hr). If a client knows they will need a 4K and above rendering ahead of time, it is best to communicate it ahead of starting the project as it affects our schedule and ability to make our promised timeframe.

Rendering Changes and Adjustments: Designblendz understands that once materials are applied there may be some factors that affect how materials and colors look. We take this step of the process very seriously and want you to be 100% satisfied with the service we are providing. Designblendz reserves 3 hours per each rendering after Phase 3 is complete to make minor adjustments to each rendering based on client comments. Please note that if the changes exceed these 3 hours Designblendz will issue a request for additional services. The 3D Rendering Hourly Rate is $100 per hour.

'Do Not Exceed' Pricing: Designblendz and client will agree prior to starting that the scope with fit within the allotted budget. Once production approaches 10% of the D.N.E. price, the client is notified. If more hours must be added to the scope for production reasons, it is considered an Additional Service Request and will be added to the final invoice.

Additional Service Request: Any items requested by the client, or any of their representatives after the scope of work and contract have been agreed upon, Designblendz will issue an ASR (Additional Service Request) for the time it will take to complete.  Designblendz will not perform any changes outside of scope without the signed approval of client and project manager.

Payment: Client agrees to pay the total sum of all hours rendered in the project with the payment terms listed below.

We would appreciate your paying our statements in a timely basis.  In order to defray our costs for carrying outstanding receivables, any statement not paid within thirty (30) days of the date of such statement will incur a monthly late charge of one (1.5%) percent of the amount due until it is paid.  We reserve the right to terminate our representation should you fail to pay our statements on time.  In the event that we are required to institute any action for collection of our fees and costs, you will also be responsible to pay our reasonable attorney's fees, expenses and court costs and for the value of our time expended in such action.  You, of course, may terminate the representation at any time upon written notice to us, in which case we will provide you with the appropriate documentation in the file on the matter upon payment of all sums due to us at the time of such termination.

Payment Terms: Designblendz will typically require a 50% deposit payment up front upon signing contract. Designblendz will then require final payment of Remaining Balance once images are complete. Projects less than $2000.00 will require upfront payment upon signing contract. The payment schedule is a breakdown of when the deliverables are met and when invoices will be released. These are purely an estimate and are to be confirmed during the project kickoff meeting.

High quality images without watermark will not be released until final payment is made.

Designblendz accepts all major forms of credit card, bank transfer, and checks made out to Designblendz LLC.

If the client should have any questions about either the services rendered or the amounts stated on invoices or statements, the Client is to notify Designblendz LLC promptly in writing. Unless Designblendz LLC is notified within 7 days from the date the invoice or statement is issued, Designblendz LLC shall regard the statement as final and undisputed. 

Additional Services: Designblendz will notify client if the scope extends past this contract for additional work. Designblendz will issue a separate contract for Additional Services Request if required.

Termination: Once the visualization package is started, no party may cancel the service unless there are unforeseen circumstances. If Designblendz LLC cancels the services due to unforeseen circumstances, a full refund of the amount paid thus far will be issued back to the client. Designblendz also holds the right to demand payment for the hours rendered if the services is canceled prior to the completion of the service.

Ownership of the Documents: The completed documents remain property of Designblendz LLC until the final payment is made to Designblendz LLC. Designblendz LLC also reserves the right to use the completed documents for advertising purposes with permission from [company.name]. Designblendz also reserves the right to withhold any production documents until the final payment is made.